How to do SEO ?
How to do SEO ?
If you want to do SEO perfectly, you have to do SEO in all three ways.
Do SEO Basics :
But before that you have to do some SEO basics which are as follows.
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Setup Google Search Console :
This is not part of Technical SEO but it is very important that you submit your site to Google Search Console.
Google Search Console is a tool that allows you to connect your blog to Google and index your blog articles in Google.
Google Search Console shows you a website's performance in Google.
We have told you in Technical SEO because in this you can monitor the problem of Technical SEO.
Apart from this, you can manage your blog with its help. You can check the traffic coming from Google and the ranking of your articles.
You must submit your site to the Bing Webmaster tool.
Connect Google Analytics :
Google Analytics is an essential tool for any website. It tracks the visitor's activity on your blog and gives you the necessary data.
In Google Analytics you can see how much traffic is coming to your website, where it is coming from, how many live users are coming to your site and other things. All this information comes from Google Analytics.
Install SEO plugin :
This is for WordPress users. If you have created your blog on WordPress then it is necessary to use some SEO Plugin.
Yoast SEO plugin and Rankmath is the best SEO plugin.
This plugin helps SEO of your blog and gives it a lot of settings and features.
Also, these plugins help in content optimization while writing content.
How to do Technical SEO :
SEO starts when you are creating your blog. Then you design your blog with this in mind.
Fix broken links :
Broken links happen when you get a 404 link on your blog, which means there is no page with a link
It is very important to find and fix these types of links.
You can use broken link checker for this or use Broken Link Checker Plugin in your WordPress site.
Optimize website for good page speed :
Page speed affects SEO a lot, so do as much work as you can.
Load time of any site depends on two things the most. First your Hosting and second your Theme
So use your good hosting (like Hostinger and Siteground).
Along with using a CDN (Content Delivery Network) and Cache Plugin you can increase the speed of your site.
You can use Pingdom or GTmetrix to test your site's speed.
Optimize robots.text :
If you search for /robots.txt (example: domain.com/robots.txt) behind your domain, you will see your domain's robot.txt.
Its job is not to control the activity of crawler on your blog or site, it can stop you from indexing your blog or Google from now on.
This lets you choose what you want your web site to index and what not
If you make mistakes in your blog in robots.txt then your blog or page will not be indexed by google or other search engines.
Use HTTPS :
domain works with two protocols one with http and the other with https. Google has clearly stated that they will give good ranking to domains with https
Full form of Http and https
Http : Hypertext Transfer Protocol
Https : Hypertext Transfer Protocol Secure
If any two browsers do not have https, it shows a not secure warning on its side.
You use https by installing SSL Certificate. In which your site becomes more secure or free or can be purchased
Increase mobile friendliness :
The reason why mobile friendliness is now the most important to rank your blog is that nowadays most of the people have mobile and most of the searches are done from mobile.
Google focuses more on mobile friendliness than desktop friendliness
Mobile has less space to show content, so to avoid any error in mobile view, you can open your site in mobile and analyze it yourself.
You can take the help of google search console or mobile friendly test for that,
This lets you know whether your site is mobile friendly or not ?
Optimize the sitemap :
XML sitemap optimization is a necessary task for doing SEO.
This is an XML file that contains a list of pages of your website, there are other types as well !
If your site is on WordPress, then you can do this with the help of Yoast SEO plugin or Rankmath, you can also do this manually.
Using SEO friendly url structure :
There are many types of url structure. But best of all you use simple post name.
In WordPress you get many url structure or options. But you can change its default url structure on blogging.
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